New Idea
The cover girl for New idea magazine is Taylor Swift. She has obviously been photoshopped to enhance the look of her luscious blonde lochs, perfect skin, the colour of her eyes and just her overall flawlessness.
The magazine represents teenage girls as a group who are mostly interested in tips for being more beautiful and having relationships
Once feature used is Taylor Swift on the cover. Many teenage girls would currently idolise Taylor swift which attracts attention and her flawless skin, luscious hair, plump red lips would all be features that those girls would aspire to have. The cover of the magazine has a dominant colour of red suggesting the magazine is about Taylor Swifts relationship or failure of relationship. I think they used red lipstick and a red title to draw attention to "Taylor's Love Curse". There are other images on he front cover. One is of Prince Harry about "Harry's Heartbreak - Chelsea moves on" with the next one being of a dream wedding of two famous actors, and the last photo being Kelly Osbourne's new body with a food magazine cover beside it. it affects teenage girls in a negative way as they see the outstanding beauty that she is supposedly upholding and they try to get themselves to look like her as they look at her as an idol. Every year the average teenage girl sees over 5,000 advertisements mentioning attractiveness and 50% of commercials aimed at women mention physical appearance.
In order for teenage girls to make themselves look like Taylor they go and buy beauty products; make up, hair products,skin care products etc..In the magazine there were 14 advertisements for beauty products which the teenage girls see and assume that is what Taylor uses to make herself this beautiful. It also had a section that had articles on "top 10 beauty products" or "relationship advise" which immediately draws the attention of teenage girls.
When girls are in their teenage years they are the prime market for beauty product advertisements as they become so self conscious about what they look like and thinking they need to impress boys or just generally becoming what they think is perfect. Their self esteem decreases because they are always comparing themselves to photoshopped magazine cover girls that have an unattainable level of "perfection".
The magazine may then be portraying that being wafer thin is important in life which may then lead to eating disorders or depression in teenage girls.
This representation of what teenage girls are supposed to look like affects societies perception and attitude towards teenage girls negatively. Teenage girls are surrounded by girls, ladies, idols that have no imperfections because of photoshop the consequence of this is that teenage boys also raise their standards of what a 'perfect girl' should look like.
Personally i think the magazines portrays teenage girls as having to be perfect so that the advertised products make more money. The fact is more than 90% if not 100% of teenage girls would rather have flawless skin, hair, teeth and body. The stereotype of a stereotypical beautiful girl isn't reality which cause major problems with teenagers not being happy with their appearance and losing confidence.
No comments:
Post a Comment